As invitation designers we are continuously in the habit of falling in love. A new font makes us swoon; a new pattern can cause our heart to skip a beat, while new colors and textures can make us tipsy. We daydream of pairing stock with type, color and texture. We are hunters and gatherers, always looking for the next meal.
And while we can be fiercely loyal and committed in every other way, you could say that in our own sumptuous world where inspiration is always on tap, we are happily and unequivocally “paper ho’s”; we love ‘em and leave ‘em and love ‘em again.
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2012 Wedding Collection Pt. 1
Whenever I meet invitation designers, I often wonder about their business cards. No doubt, I’m curious about the stock they used, the print process they selected and the fonts they felt represented their creativity. But what I’ve been intrigued by most is their job title. Is she an “Artist” who paints or creates custom illustrations? Does he consider himself a “Graphic Designer” who uses the latest software to design invitations that reflect his client’s personality? Or does she fearlessly don the title “Purveyor of Great Taste,” encompassing everything that results in swoon-worthy invitations?
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